White Hat SEO Techniques, Tricks & Tips
Okay..
Here is my rant about white hat seo. If you are a hardcore white hat
SEOer, you should probably leave before I hurt your feelings.
White
hat seo is for chumps. Anyone doing anything white hat is basically
sitting on their ass hoping to rank organically which will never ever
happen. Either you listened to SEObook or Mr. Matt Cutts, you are
clearly going to fail. Why? Because white hat SEO is the means of
basically doing nothing and hoping people link to you naturally. Okay,
how do sites know I exist if I am not ranking and if they do not know
that I exist then how would they link to me? Exactly!
Matt
Cutts wants you to pursue white hat techniques so that you end up
failing at SEO and giving up all together or moving to PPC so you can
buy Matt more donuts. There is obviously less risk when doing white hat
because you are completely off Google's radar because you have no links
for one and two, you aren't ranking. Google doesn't care about sites
not ranking because they aren't making money so therefore they won't be
able to pay for Google adwords and make Google more money. They want
the sites that are ranking #1 for tons of terms and sites that are
cleary making money off Google and not paying their dues.
So
really, there is no such thing as white hat tricks because white hat
doesn't work. However, there are ways to mimic white hat but staying
off Google's radar. I however, suggest to go fully blackhat and start
scaling your sites to alleviate the risk. This works wonders when you
have tons of sites and if Google penalizes your site (which it will),
you will be making enough money with all your sites that were unaffected
that you won't even notice.
White Hat Vs. Black Hat
The
differences are obvious. White hat requires no backlinking and no
violating Google's TOS since building ONE single backlink is against
Google's policy. Blackhat obviously violates that policy and is usually
done with automating the backlink process so you aren't manually
building links. Some people even think doing manual link building is
whitehat but really it is not since you are building a link to your
site. This is usually a safer method because you are buiilding less
links then you would be able to with an automated program but is less
efficient and less effective (in my opinion using my methods).
How To Mimic White Hat
You
can mimc white hat without actually doing white hat and that is with
the use of buffers. Buffers are set up so that you do not directly link
to your main site and Google will most likely not punish your main site
but your buffers. Remember, Google can penalize any site and has
penalized the cleanest of clean sites in the past, so just know you are
never safe from Google's wrath.
When
you use buffers, you can use them as funnels to actually rank these
sites and send traffic to your main site. Buffers allow you to scale
and spread the risk so thin that when Google does an update, you won't
have to worry. I go over the buffer/funnel method in a previous thread
and I really urge you to take a look at it.
The
best part about using buffers to build links to is that you build more
authority and link juice through this method. You can create these
types of sites so quickly. At the moment I can do about 10 a week. If
one goes down, you already got 10 new ones the next week.
White Hat Blackhat Whatever Hat
Regardless
of what hat you are, we are all in the same game. We are all trying to
rank and we are all trying to manipulate the search engines. We are
all trying to take a peice of Google's pie and make money. If we are
all business men and women, we should understand the fact that we are
looking for ways to improve ROI and be more efficient and cost affective
with our online marketing. Doing white hat is not cost effective, not
efficient and brings the worse ROI.
So…
YOu make the choice? Have you decided which is for you? If you
haven't signed up for my free ebook, do so to the right and you will be
glad you did!
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